Nasty Gal

brand · X @NastyGal (verified) · from the Nasty Gal × Ryan Beatty thesis →

Why this side

Nasty Gal is the side to approach for audience data because it is a brand with a verified public contact route. Ryan Beatty is kept as evidence only because as an artist, his public contact route is not verified yet.

never contactedRyan Beatty (artist) is evidence only.

0.89

Ryan Beatty fans → Nasty Gal

0.90

Nasty Gal fans → Ryan Beatty

Pair score0.85PITCH

Who the audience is

Nasty Gal audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Under 25+0.15

25–29+0.23

30–34+0.40

35–44+0.13

45–54-0.53

55+-0.49

Where

Cities where both audiences are strong

◎ Los Angeles◎ New York◎ Anaheim◎ San Diego◎ Long Beach

Nasty Gal's strongest US cities

MiamiSan DiegoNew YorkAnaheimLas VegasLos AngelesRiversideLong Beach

Taste the two audiences share

friendshipfemale protagonistfriendfamily relationshipslovenew york city

Three more partners Qloo found for Nasty Gal

The pitch sells Qloo's breadth, not one deal. Affinity out = Nasty Gal fans → partner; back = partner fans → Nasty Gal.

Shy Girlsartist

out 0.95back 0.80

TOURISTartist

out 0.94back 0.79

Disclosureartist

out 0.94back 0.78

Outreach

5 found, 1 verified. Only verified contacts get a message. See the plan →

VERIFIEDm***@nastygal.com · Brand marketing and communications message →

STALEGrace Goodhind · Global Head of Brand

STALERosie Day · Communications Manager

STALEFlorence Saviano · Communications Assistant

NOT CONFIRMEDp***@nastygal.com · Press and media inquiries

Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.