The buyer
Off-white
Why this side
Off-white is the side to approach because it is a brand or studio that buys audience data, whereas Tyler, the Creator is an individual artist whose label or management would be the actual buyer. Tyler, the Creator is kept as evidence only because the facts show that both sides are strongly liked by the other audience.
never contactedTyler, the Creator (artist) is evidence only.
Who the audience is
Off-white audience by age
■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline
Where
Cities where both audiences are strong
Off-white's strongest US cities
Taste the two audiences share
Three more partners Qloo found for Off-white
The pitch sells Qloo's breadth, not one deal. Affinity out = Off-white fans → partner; back = partner fans → Off-white.
Outreach
6 found, 2 verified. Only verified contacts get a message. See the plan →
Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.