Picked by QualifierEvidence by Numbers

The buyer

House Of Sunny

brand · X @houseofsunny (review) · from the House Of Sunny × Julia Jacklin thesis →

Why this side

House Of Sunny is a brand, which is the kind of business that buys audience data. Julia Jacklin is kept as evidence only because she is an individual artist whose buyer would be a label or management.

never contactedJulia Jacklin (artist) is evidence only.

0.93
Julia Jacklin fans → House Of Sunny
0.92
House Of Sunny fans → Julia Jacklin
Pair score0.83PITCH

Who the audience is

House Of Sunny audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Under 25+0.59
25–29+0.53
30–34+0.39
35–44-0.71
45–54-0.42
55+-0.45

Where

Cities where both audiences are strong

◎ San Francisco◎ New York◎ Boston

House Of Sunny's strongest US cities

New YorkLos AngelesSan FranciscoMiamiHonoluluSan DiegoBrooklynChicago

Taste the two audiences share

female protagonistfriendfeminismfriendshipintrospectiveartisticindie popintrospectiveintrospectiveindie rockbased on novel

Three more partners Qloo found for House Of Sunny

The pitch sells Qloo's breadth, not one deal. Affinity out = House Of Sunny fans → partner; back = partner fans → House Of Sunny.

Charli XCXartist
out 0.00back 0.00

Outreach

2 found, 2 verified. Only verified contacts get a message. See the plan →

Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.