Picked by QualifierEvidence by Numbers

The buyer

Calvin Klein

brand · X @calvinklein (verified) · from the Calvin Klein × Jay Sean thesis →

Why this side

Calvin Klein is the brand to approach about Qloo audience data because it is a business with a verified public contact route and a strong existing audience overlap. Jay Sean is kept as evidence only because he is an individual artist whose contact route is not verified yet.

never contactedJay Sean (artist) is evidence only.

0.93
Jay Sean fans → Calvin Klein
0.88
Calvin Klein fans → Jay Sean
Pair score0.84PITCH

Who the audience is

Calvin Klein audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Under 25+0.39
25–29+0.27
30–34+0.31
35–44-0.69
45–54-0.45
55+-0.54

Where

Cities where both audiences are strong

◎ New York◎ Brooklyn◎ Buffalo◎ Las Vegas◎ Miami◎ Los Angeles

Calvin Klein's strongest US cities

New YorkMiamiEl PasoLos AngelesLas VegasSan JuanOrlandoPonce

Taste the two audiences share

fashionfemale protagonistfriendshipfriendlovehip hoppoprap

Three more partners Qloo found for Calvin Klein

The pitch sells Qloo's breadth, not one deal. Affinity out = Calvin Klein fans → partner; back = partner fans → Calvin Klein.

The Girl in the WoodsTV show
out 0.88back 0.91
Ryan Beattyartist
out 0.88back 0.88
FlowersTV show
out 0.90back 0.86

Outreach

7 found, 3 verified. Only verified contacts get a message. See the plan →

VERIFIEDJonathan Bottomley · Global Chief Marketing Officer, Calvin Klein & EVP, Group Consumer & Brand Strategy, PVH Corp.message →
VERIFIEDStefan Larsson · CEOmessage →
VERIFIEDDavid Savman · Global Brand President
STALERodrigo Milanez · Director of Consumer Insights (PVH - Tommy Hilfiger & Calvin Klein)
STALEChristopher Ribeiro · Director of Consumer Insights (PVH - Calvin Klein & Tommy Hilfiger)
LEFT THE ROLEVeronica Leoni · creative director of Calvin Klein Collection
LEFT THE ROLEElizabeth Edmiston · Asia Pacific chief brand officer

Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.