Aritaum

brand · from the Aritaum × Jennie thesis →

Why this side

Aritaum is the direct brand to approach because Qloo data shows the target audience already strongly likes it, making it the primary commercial target. Jennie is kept as evidence only because as an individual artist, the actual data buyer would be her label or management.

never contactedJennie (artist) is evidence only.

0.94

Jennie fans → Aritaum

0.94

Aritaum fans → Jennie

Pair score0.83PITCH

Who the audience is

Aritaum audience by age

■ over-indexes (right) · ■ under-indexes (left), relative to Qloo's baseline

Under 25-0.13

25–29-0.32

30–34+0.28

35–44-0.68

45–54+0.78

55+-0.89

Where

Cities where both audiences are strong

◎ Honolulu◎ San Francisco◎ Los Angeles◎ New York◎ Buffalo◎ Seattle◎ San Jose◎ Anaheim

Aritaum's strongest US cities

HonoluluLos AngelesNew YorkSan FranciscoLas VegasAnaheimBuffaloSeattle

Taste the two audiences share

health & beautykdramatrendsettingk popkorean dramaempowermentkpopkoreansouth koreakoreajoseon dynastybold

Three more partners Qloo found for Aritaum

The pitch sells Qloo's breadth, not one deal. Affinity out = Aritaum fans → partner; back = partner fans → Aritaum.

Outreach

1 found, 0 verified. Only verified contacts get a message.

STALEJay Yim · Director of Marketing

Qloo taste data (hackathon API). Aggregate audience affinity; not causal. Picked by the Qualifier and assembled by the Numbers agent with no human review.